Posts tagged ‘video’

March 5th, 2014

The Kaltura European Executive Forum: The Philips Innovation Brand

by Zohar Babin

bafta-kalturaOn Feb, 12th we hosted our first European Kaltura Executive Forum at the prestigious BAFTA venue in London.  Customers, prospects and partners attended in response to the success of Connect in New York and the subsequent request for local peer to peer networking events.

As the first of many to follow in different cities and countries, the evening made the audience the core focus.  After a brief welcome and introduction by Russ Zack, VP & GM Europe and Michal Tsur, CMO, President and Co-founder, Paul Osgood from Philips took the floor.

Paul is the Internal Communications Manager for Philips headquartered in Amsterdam.  From his first word he captivated everyone with his exuberance as he took us through short films created by employees and agencies demonstrating how video has taken internal social collaboration to the next level.  Most compelling were the video stories that employees shared with fellow colleagues spread across the globe and how Philips has made a difference to their lives and those of family and friends.

Everyone in the room had myriad questions which stimulated a distinct rethink about how the first audience for any communication is the personnel.  The remit was simple apparently, based on one single question:

Tell us how Philips delivers innovation that matters to you.

Within a few short weeks people had jumped on board and were posting their short films.  No storyboards, no scripts.  Yet here we saw firsthand how passionate and creative staff were with no formal video production skills.   Interaction was encouraged and engagement measured through views, likes and comments.  By sharing their stories the company celebrated a wave of digital camaraderie never achieved through other means of communication.

The buzz continued as Philips relaunched it’s brand purely to the global employees outside of office buildings with countdowns reminiscent of any New Years Eve midnight strike.  This time they used an agency to create a brand video mixing many of the exciting videos created by their employees (watch: Philips Innovation and You Brand Video) and launching with an dazzling video presentation on the facade of their office buildings generating a new interactive viewing experience for employees out on the streets to enjoy.  The fact that passers by and the rest of the world were welcome to join in the fun without any invitation once again showed how committed Philips is to making every individual a part of the collective, removing international and physical barriers to personnel interaction and integration.  Everyone outside of the Philips collective was quite frankly secondary to this huge rebranding campaign.

They seemed to have cracked the secret code of innovative communication and engagement using video.  There was no doubt that it was working – the results spoke for themselves and continue to do so.

At this point in the evening there was a definite buzz of excitement as we all had lightbulb moments (yes I know Philips makes lightbulbs so pardon the pun).  Further, I had the feeling that everyone in the room was actually understanding what the Philips global team already understands:  how video adds value as a social business collaboration tool.

It seemed that this new compelling insight was creating a new kind of warmth and light and what does one need when inspired and the imagination is peaked?  Cocktails and canapes of course.  In the relaxed and cosy surroundings of the venue, attendees mingled with Kalturians and each other, sharing their own stories and networking.

Paul continued to be bombarded with questions on into the late hours and his enthusiasm and wonderment at how Philips now collaborates was very contagious.  From seeing the original internal communications task at hand as a major challenge he considers himself to be a complete digital convert, embracing video.  As people started to head home and said their good-byes, they left stating that they could see the true internal business need to embrace and connect within their own organisations.  Only now they left with lots of new ideas and connections to reach out to and collaborate with.

Kaltura video case study here:

January 24th, 2014

Boost Your Social Business with Kaltura’s Video Extension for IBM Connections

by Vitaly.Shter

Over the past few years, consumer social media sites like Facebook, Twitter, LinkedIn, and YouTube have radically changed the way we communicate. Seeing the benefits of consumers’ real time social information sharing, enterprises have been adopting social business systems like IBM Connections not only to meet the expectations of today’s employees and partners, but also to increase productivity and reduce costs.

diagram2At the same time, video usage has seen substantial growth within the enterprise, with Forrester reporting that over 27% of firms already implemented enterprise IP/digital video for internal use, and Gartner predicting that by 2016, large companies will stream more than 16 hours of video per worker per month. Innovative enterprises are using video to harness corporate knowledge. As a result, organizations are recognizing that in order to maximize the benefits and adoption of their social business software, they must enrich traditional social business components like news-feeds, communities, blogs, wikis, and profiles, with video. The simplest way to marry advanced video creation, consumption, sharing, and delivery capabilities with social business software is by using packaged video integrations.

Kaltura’s Video Extension for IBM Connections combines Kaltura’s market leading enterprise video platform with IBM’s leading social business software, into a seamless user experience that leverages video to dramatically improve collaboration, knowledge sharing, and communications across the organization. Think adding YouTube-like capabilities to a Facebook-like portal, with the addition of workflows and security mechanisms required by the modern social enterprise. This empowers employees with intuitive video tools that they are already comfortable using, while providing peace of mind to IT by allowing to securely centrally manage all rich media content in the organization.

Here is a short overview of how Kaltura’s new Video Extension can work seamlessly within IBM Connections:

So why video, you ask? There are many reasons why video is key to your organization’s communications, here are just 5 things to think about as you plan the future of your social business strategy:

  • Video is engaging and simplifies complex ideas:
    Both consumers and enterprises recognize video as an engaging and entertaining medium to convey powerful messages, engage audiences, and illustrate complex ideas. Video is the perfect starting point to get the conversation going since video viewers retain 50% more material than those who just view traditional information sources (according to a recent Wharton Business School study). According to Forbes, 59% of senior executives prefer to watch video instead of reading text, if both are available on the same page. So when your IBM Connection users are creating blogs or initiating online ideation discussions, wouldn’t it be great to let them add a relevant video into the mix?
  • Videos reduces cost by boosting training and ‘multiplying’ sales-force:
    7,500 video views per day on – this is equivalent to work done by 46 hyper efficient sales reps, educating customers on the product (According to Greney Jamie, VP, Social Media and Online Video, Salesforce). Similarly training videos watched by thousands of employees and partners are equivalent to dozens of corporate instructors onboarding and training employees and partners. “By integrating Kaltura into our virtual learning site and transitioning all broker training online with video, we have decreased the onboarding timeline for a new agent from 6 to 3 months” (VP of Learning, Coldwell Banker). No matter how you look at it, video cuts costs significantly.
  • Videos shortens ‘time to knowledge’ and facilitates expertise creation and recognition:
    Tapping into the communal knowledge base of a globally distributed workforce is one of the main benefits of social business software like IBM Connections. Add to that the ability for experts to easily record How-to videos and tutorials accessible 24/7 from any device, as well as the long “shelf life” of video, and you significantly shorten the time it takes to find information in your organization in the years to come.  Once you find the information, it is also about comprehension – it is much easier to watch a 3 minute video walkthrough, like the one embedded within this blog post, as opposed to reading a 10 page user manual. Provide your IBM Connections users with Employee Generated Content (EGC) tools like screen-capture, webcam recording, and mobile capture, and watch the level of organizational knowledge sky-rocket as a result of the videos they create and the chance to be publicly recognized for their expertise (you get bonus points for gamification initiatives that reward employee participation!).
  • Video authenticity brings people together:
    Video helps employees break geographical and cultural boundaries, with “nearly in-person” experiences that add depth, authenticity, and personification to their corporate online identity. Many of our customer executives use live video or send recorded video messages to thousands of employees, in order to create a sense of familiarity and closure that is unmatched by text-based communications. Many companies also initiate video contests to foster a sense of company-wide community and corporate pride (see this great example). An IBM Connections portal where executives and employees record and share their video messages and personal user-profiles, and where employees participate in creative video contests, transforms a large workforce into a tighter, community that takes pride in its work.
  • The demand for consuming and creating knowledge on-the-go:
    Today’s workforce requires access to knowledge anywhere-anytime on a myriad of mobile devices. With limited time at hand, and limitations of the mobile device screen size, video is the best medium to access knowledge ”just-in-time” by providing both visual and audio comprehension. This is especially important for mobile and “desk-less” employees like Sales, technicians, first responders, and retail staff who often need to learn a topic on-the-go right before taking action. In other situations, capturing and sharing knowledge videos remotely is business critical capability – think insurance agents documenting an incident on-site using their mobile device video camera. Imagine how powerful this can become with the proliferation of wearable computers like Google Glass and Motorola Golden-i, where video will play an even more central role for communicating, learning, and collaborating “on the fly”.

In summary, bringing together video and social business provides great value: fast, asynchronous, visual, authentic and engaging knowledge exchange through a many-to-many communication channel, resulting in speedier product lifecycles, competitive advantage, educated employees and constant dialogue across the global enterprise and customer base. Learn more about how enterprise video can enhance your business here.

April 26th, 2013

BlabDroid: The Personal Filmmaking Robot – An Interview with the Designer

by Iddo Shai

blabdroid-kickstarterWe have been following Alexander Reben and his robots since MIT’s Open Documentary Lab. After our previous blog post of Alex and his robots, we received a lot of great feedback which led us to visit Alex and talk to him about the future of human interaction. The idea is simple, can we emotionally connect to an extremely cute and adorable box? Apparently, the answer is yes and results in some pretty intense moments.

This week Alex and his gang of robots were busy at work – shooting all around Tribeca Festival. At the same time, Alex and his partner Brent Hoff launched a Kickstarter campaign to further develop the robots and bring them to the masses.

Join us in supporting Alex’s innovative project!

Watch below an exclusive interview with Alex and one of his innovative robots, about the history of the project, and hopes for its future.

Learn more about blabdroid at

March 7th, 2013

HTML5 Based Mobile OS and the Future of Video Phone Apps

by Gal Nachshon

FirefoxOS-logo_610x385 copyIt was nine years ago, during the W3C workshop in 2004, that Mozilla Foundation and Opera Software proposed, and has been rejected for, their desire to continue and develop HTML with a focus “on developing technologies that are backwards compatible with existing browsers.”

A few months later, unwilling to budge their admirable ambition, Mozilla, Opera, and Apple began working on the evolution of HTML “under the umbrella of a new venue called the WHATWG.” In 2007, after much work and development led by WHATWG, the W3C showed signs of interest and formed a working group chartered to work on the development of what came to be HTML5 specification. By the time HTML5 became the hottest trend in application development, mobile became the hottest trend in user consumption. Therefore, it was just a question of time that the two would marry. Especially since HTML5 offers new levels of innovation for mobile developers.

As of last month, February 2013, Firefox – the web browser from the house of Mozilla – has lunched its’ first HTML5-friendly mobile OS in Europe. The low cost, sub-$100, smart phone is now presenting a new challenge to Apples dominance over the smart firefox OSphone market. The new device, ZTE-made, is built on a open Web standards meaning “that every aspect of the device – including even the phone dialer – is built as an HTML5 application.”

Firefox claims that such an approach will allow faster performance than the HTML5 typically used on Android or iOS devices “where web apps have been often seen as inferior to native apps on those platforms.” Furthermore, Firefox OS “also gives carriers the chance to customize and localize those interfaces and services – including apps – as they choose, a level of flexibility they cannot have with iOS or Android.”

All of these rich features offered by Firefox OS are achieved through its flexible base of HTML5 and web applications, and like wise is Kaltura’s. As seen on the right, a Kaltura HTML5 player smoothly fits Firefox OS display screen without augmentation and faults. It is this bed of APIs upon which the Kaltura player is based on that provides a wide range service across all operating systems such as Firefox OS, but also iOS and Android SDK alike.

Kaltura’s HTML5 full featured player, however, is one of the fastest html5 players in its class, and as a recent study indicates, web viewers start dropping if a video does not start to play within 2 seconds or less. Hence, performance is key for retaining viewer engagement, but likewise is the design.


With Kaltura’s Dynamic Embed HTML5 player, a more flexible embed call allows for  changing run-time parameters easily, set up custom callbacks, and target a given DOM element in a page. The embed will inherit CSS classes and attributes of your DOM targets for robust Responsive Web Design support (sample page). This is critical since HTML5 is integrated into so many new form factors as with the Firefox OS phone.

The use of HTML5 enables the Kaltura player, as well as Firefox OS, to have a universal and flexible reach in today’s mobile world amongst many others whom picked up on the hot trends of HTML5 combined with mobile. Based on a recent global developer survey by Kendo UI, out of 5,000 developers, 36% preferred pure HTML5 implementation for all platforms, yet right behind them, at 32% of developers prefered hybrid apps that are developed in HTML5 code wrapped in a native container per target platform. This shift toward HTML5 is not surprising for not only does it give better end-user results, it also allows rapid development of apps.

For as a result of working per platform, instead of multi-platform via HTML5, 39% of developers spend time developing the same app/feature for multiple platforms instead of generating new ones. This workflow is time costly and impractical for the end user, who therefore has to wait long periods of time for upgrades on his mobile device OS and apps. Yet  HTML5, by developing apps across all platforms, generates a unison functionality with copious and flexible options to guarantee equivocal experience on any device and encourages effective future development.

We all appreciate the flexibility, robustness, and Mozilla’s ambitions to make HTML5 a first class citizen ever since 2004. However, until the day HTML5 will become a global standard, Kaltura still aims to support the best possible experiences in all environments such as iOS, Android, alongside HTML5. Therefore, Kaltura is also building native tools for experiences that can’t normally be delivered over html5 yet due to DRM, such as and adaptive streaming on Android, in order to achieve true universal reach today.


February 21st, 2013

Transforming the University Experience Through Video

by Michal Tsur

This article was first published at University Business.

Dr. Michal Tsur

Video has been a staple of the UK university scene since those first black and white Open University programs were transmitted on BBC2 back in the 1970s.

Video has come a long way since those days. Today, our universities use video as a powerful tool in multiple ways and across many different departments. The benefits of using video to aid teaching and learning are well documented: universities across the globe have found that using video correctly within courses, both remotely and during lectures, can improve learning results and improve information retention.

But video is also great for adding value in other areas, such as: university community building; as a support for live events; as an admissions tool; and for marketing and public relations, including activities relating to attracting the right students.

Today’s students, teachers and administrations all require the kind of technology they use in other facets of everyday life, and video makes the learning experience more interactive, immersive and emotive. Online Video, for example, is an essential component of a flipped classroom approach, whereby course content is shared via video prior to lectures. By adopting this approach, students are better prepared and the lectures can be conducted in a more interactive manner.

Universities that implement a serious video strategy tend to see rewarding results: enhanced learning; increasing access to, and quality of, knowledge in the lecture, on campus and beyond; more engaged students and faculty staff; and better learning retention.

So what should universities looking to incorporate a robust video solution look for when selecting a platform?


Here are nine must-have capabilities you should look for when selecting your video platform:


1. Central media hub

Rich media content from lectures, student projects, library collections and campus events can come in many forms – videos, images, audio, etc. Your solution should support all kinds of content input, with the ability to upload files manually, in batch or via an API. Additionally, your content should be searchable and viewable from all campus applications and sites, such as learning management systems and other applications.


2. Manage content and metadata effectively

Disorganized content can be a nightmare for viewers and for administrators. Your solution should allow you to organize content into meaningful categories, with a serviceable search function that extends to custom metadata. As your library grows, organisation, metadata and search will be key. The ability to perform in-video search across libraries of transcribed content is of particular value.


3. Reach anyone, anywhere, at any time

As smartphones, tablets and other mobile devices become more prevalent, users expect the same kind of viewing experience that they receive on their desktops. In order to ensure a seamless transition onto mobile platforms, your solution should: support all relevant devices; detect and adapt the encoding, page layout, navigation and playback experience; support captions; and contain ADA-compliant playback out of the box – all seamless to the viewer.


4. Integrate easily into existing – and future – systems

In every organisation, regardless of industry, existing systems, protocols and technologies are already in place. Video should support the existing framework, not supplant it. Instead of retraining lecturers, professors, other staff or even students to use a complicated video system, your video solution should adapt to current workflows. This consistency extends into the future – a ‘future-proof’ technology will have functionality with emerging technologies, by including extensive APIs and a plug-in architecture.


5. Support security and governance

Protecting the content your students and lecturers create and share is a priority. Security controls for an educational video platform must include (though not be limited to): varying levels of access control, digital rights management, different methods of user authentication, and moderation of uploaded content and publishing. This should also be balanced with ease of connectivity and use, without stunting either.


6. Contain video authoring and video capture tools

Students and lecturers will publish most of the content at a university. Thus, your solution should include user-friendly video authoring tools such as capture via webcam recording, screen recording, synchronizing videos with presentations and more. Other important tools include basic editing functions and the ability to share on social media sites. If you make simple authoring tools accessible, more content will be created.


7. Syndicate, publish and distribute content

Feeding your content to third-party partners such as YouTube and iTunesU and creating RSS feeds for different subjects, lectures1_4ieg0ec7 and formats is a great way to push your rich media to a larger audience. Thus, ensure that your solution supports different formats and can integrate with third party platforms with ease.


8. Contains analytics and metrics

Back-end analysis of your rich media content can help identify how effective your content is at engaging users, or whether your third party platforms are reaching new audiences. Some basic analytics and metrics include bandwidth monitoring and tracking individual students’ viewing of videos, to make sure they are completing assignments.


9. Has no performance, scalability or stability issues

Like any other tool on the Internet, your video player should be fast, responsive, and efficient. As your institution grows in number, or popularity, or sees surges during application time, your player should scale to your needs. In case of complete failure and/or redundancy, your solution should contain high-availability architecture, as well as device support. A top-flight school will have top-flight infrastructure, and video, no matter how young the technology, should be no exception.

Last, but not least, make sure the video platform you select has a user-friendly interface so that students, faculty and administration will actually want to use the platform and it will be easy for them to do so.

As we whisk forward into the Digital Age, traditionally resistant-to-change institutions – including educational ones – must learn to embrace what’s new, disruptive and democratising. This is already happening, as we are seeing hundreds of global educational institutions deploying cross-campus media solutions at a staggering rate.

Incorporating video into lectures and other parts of the university campus will help usher the UK’s universities into the 21st century and will assure better access to, and quality of, knowledge for students and lecturers across the country.

Furthermore, the effective use of online video by universities will help to ensure that the UK’s role as a purveyor of world-renowned university education remains intact.

Dr. Michal Tsur, President at Online Video Platform Kaltura.

February 12th, 2013

Kaltura’s CEO shares his insight about the company’s past and future (Video)

by Gal Nachshon

The following article was published on Beet.TV, on February 11, by Megan O’Neill. In it Kaltura’s Chairman and CEO, Ron Yekutiel, discusses the company’s evolution to date and where it is heading.


When open source video platform Kaltura first launched, it appealed primarily to the media vertical, as the media industry was the first to use video online.

However, CEO Ron Yekutiel tells us, that “with the message of openness and ease of integration and flexibility,” it became clear that Kaltura had the opportunity to appeal across a much more diverse spectrum of online video users and use cases. Yekutiel spoke with us about how Kaltura is expanding into the arenas of education and enterprise in an interview at the recent Beet.TV executive retreat.

In higher education, Yekutiel says that Kaltura has begun developing solutions that integrate into learning management systems, like Blackboard, Sakai and Moodle that are already being used in schools.

Kaltura provides a plugin that allows schools to incorporate video into these systems, and is already being used in hundreds of schools. We learned more about Kaltura’s integration with learning management systems from EMEA Account Director Sergio Cardoso at the Online Educa Conference in Berlin last December.

In the coming months, Yekutiel says that Kaltura will expand their functionality in educational systems even further with lecture-capture, making it easier for schools to provide students with video content of lectures. “We’re working to provide full solutions that would…make it easier, more affordable and more streamlined to capture lecture information.”

Yekutiel sees enterprise as similar to education because “training and education is something that you do at schools, but then again you do it at your workplace everyday.” He says, “There’s no one centralized location within corporations to really harness the power of video or harness the power of rich media to enable you to do your job better.” Kaltura is filling this niche with an enterprise solution that not only lets businesses use the platform to make videos public, but also to create a local video service—a “corporate YouTube”—where employees can access and share internal video content.


Therefore, and as seen, plenty of work has been already accomplished by the Kaltura team in order to accommodate all three verticals of Media, Education, and Enterprise, and we are looking forward to see further development and usage of Online Video across all three and more.


January 31st, 2013

How to Choose an Online Video Platform for Educational Use (Video)

by Gal Nachshon

IntropicWhether you are already using video to enrich your campus life, or planning to do so in 2013, it is important to be aware of the long-term benefits as well as the challenges of video deployment. As the spring semester begins, Kaltura compiled 10 essential practices for a solid education video strategy that will ensure efficiency and stability for any educational institute, big or small. The information here is based on this great webinar.


1. Ease of Use

First and foremost, when deploying a video platform on campus it must be easy to use for students, teachers, and alumni alike. Features such as uploading, viewing, or managing content, should be a rudimentary process to all users regardless of technical expertise.


2. Seamless Integration

There are multiple benefits for video on campus, but with that come also requirements, file types, and sizes which can often cause quite a headache even for IT personnel. Therefore it is imperative that a video platform will be compatible with already existing systems such as Hardware Based Lecture Capturing Systems or publishers like Blackboard, Sakai for a simple integration of video on campus as explained in the video on the right.


3. Authoring Tools

Since not all students and teachers are in the media department,  authoring capabilities such as screen capturing, video chaptering, and video presentations, trimming, and clipping videos must be supported and straight forward in any video platform. For with all of these features combined: knowledge can be easily generated, polished, and shared on campus instantly.


4. Anytime, Anywhere, AnyDevice

Likewise, for a truly simple experience from anywhere, at anytime, the platform must be compatible with all current devices as well as those that are surly to be developed in the near future. Hence, by applying flexible APIs, that AutoDetect and play the most compatible video rendition per the end user’s device, whether it is a mobile phone, tablet, PC, or Mac, ensuring prompt loading as well as a viewing experience without faults.


5. A Central Media Hub

Therefore, as campuses grow on global levels, a centralized media hub or Campus Tube is a major benefit for any education institute. For by placing all video content under one roof, which is compatible with all devises and systems, a cosmopolitan campus can truly be reached for educational, communal, and PR purposes alike. Such centralization of all content doesn’t just aid in sharing videos and finding them, but also reduces cost and time for IT support .


6. Security and Governance

Although there are many videos you want to become viral and accessible anywhere, there are others you might want to protect due to copyright restrictions or security. Therefore, governance restrictions per user, IP, Session, or even embed codes, make it an easy way to ensure campus videos are safe on the World Wide Web as presented in the video to the right.


7. Syndicate, Publish and Distribute

A click of the button (unless restriction are applied of course) must be available to make any video searchable on Campus Tube, Google, Yahoo, iTunes, YouTube, etc. Such syndication abilities are beneficial for sharing knowledge since “over 800 million unique users visit YouTube each month… watching over 4 billion hours of videos each month.” Hence, YouTube will expedite the process of spreading videos globally for “100 million people take a social action on YouTube (likes, shares, comments, etc) every week.”


8. Metadata and Captions

In order to find videos online they must have customizable metadata functionality behind them. Simple use of tags and categories go a long way for sorting videos in an easy manner. Likewise, rich metadata capabilities such as full transcripts and captions make the video content itself searchable by keywords and down to the second inside the player.


9. Analytics and Metrics

By having all content centralized and categorized, such functions as analytics and metrics are easily generated. Allowing teachers to see their student’s online participation and contribution in a specific course or for an administrator to measure an over all return on investment as explained in the video to the right.


10. Scalability and Stability

once applying all these 9 video platform features, it won’t be long before you’d see the growth and impact of video on your campus life. It is not surprising that Columbia Business School saw 400% traffic increase once implementing Kaltura’s online video platform. However, exactly because of this reason, it is important to predict the future in order to avoid challenges such as storage and delivery due to increasing file sizes and demand respectively. Therefore, a long-term educational video strategy and a strong platform will ensure that such challenges will be addressed and resolved ahead of time.

To learn more about efficient video deployment in your campus, check out our recent webinar: “10 Best Practices for Building an Education Video Strategy at Your Institution.”


November 8th, 2012

Kaltura and Google Bring Enhanced Video Support to Wikipedia

by Michael Dale

Kaltura is happy to announce the deployment of a greatly enhanced video platform on the Wikimedia network of sites. Wikipedia has added support for enhanced video and audio capabilities using Kaltura’s player technology! Wikimedia sites include the English Wikipedia and the Wikimedia Commons media repository.

Wikipedia and its sister sites have enabled a new video player (using Kaltura’s HTML5 video player) with the promise of bringing free educational videos to everyone on any device in any language.

Video is an important form of information, and video based knowledge is rich and illustrative, and will add a lot to the already rich and amazing content that Wikipedia has. Kaltura is proud to have its open source technology and HTML5 video player deployed to bring video to hundreds of millions of Wikipedia users. Our mission has always been to enable any video to reach any user on any device. We have been doing this working with our educational, enterprise and media customers, transforming the way people learn, work and entertain with video.

How to post videos on Wikipedia and view them in the Kaltura player – Tutorial

After an extended beta, many infrastructure integration efforts, and review cycles, Wikimedia sites now feature the same Kaltura HTML5 player used within the Kaltura Open Source Platform. A critical feature for the foundation’s commitment to accessibility and support for many languages was multi-lingual timed text support. Leveraging the Kaltura technology, the shared media repository assets can easily be embedded into Wikimedia network of sites, while supporting captions per the local language of the wiki. This update also adds robust transcoding support, along with ingestion and delivery of Googles WebM encoded videos.

For more detailed coverage read the announcement on the Wikipedia blog.

Mentions: The Next Web, GigaOM, AllThingsDVentureBeat.


April 30th, 2012

The First London Video Meetup! The Rise of Social Video: Using Facebook, Twitter and UGC to Attract and Engage

by Charlotte.Copeman

London Video Meetup

It’s been an absolutely buzzing week in the new Kaltura Europe Head Office! First, we settled into our new space by furnishing it with sofas and desks…then we cleared them all to host our first London Video Meetup! This was the first of many video community Meetups we’ll be organising, in fact, there will be a minimum of one every month.

The theme for the first Meetup was Social Video: “The Rise of Social Video: Using Facebook, Twitter and UGC to Attract and Engage”. We lined up three excellent speakers, brought out the beer and pizza, and hoped we would have a nice group of people to share our experiences with.

Kaltura Europe Office

As the number of attendees approached 100, we realised how valuable a video meetup was to people. I say ‘people’ because the audience was incredibly diverse. There were video makers, consumers, developers, service providers, editors…you name it, we had them attend! What was so great about the varied audience was the 360 degree view of the video ecosystem. The networking was incredible as everyone connected with someone new as a customer, provider, teacher or developer.


London Video Meetup Attendees

London Video Meetup Attendees

Our three speakers each focused on a different area: I covered why this is such a hot topic (and I will happily carry on the conversation @charlyplaying). Lindsey Kistler of YouView covered the connected TV space, including the future and development in this exciting area (you can carry on the conversation @lindseykistler), Jonny Freeman from i2 Media Research (who is a senior lecturer at Goldsmiths University) gave a gripping insight into the psychology of the social media user – if you don’t know Jonny, you should! Everyone loved his presentation and there was a stack of jaw-dropping facts about the social media audience. You can find him @jonnyfreeman to find out more :) Finally, Eddie Robins from Groovy Gecko demonstrated the draw of live video on Facebook…the numbers watching these live events were astounding – speak to @GroovyGecko for their demo links and details.

So, we are off to a flying start! See you at the next one?! We’ll keep you posted here. Please visit our Facebook Group too.




May 15th, 2011

Make Facebook understand your video pages

by Zohar Babin

Facebook has updated Open Graph since this post was published. Read this post for a more recent tutorial and code.

When you share YouTube pages on Facebook walls, Facebook does a nice thing – instead of just showing a link, it embeds the YouTube video player right there in your wall post. Nice eh?

Follow these simple steps and your pages will be parsed correctly by Facebook!

The Facebook Open Graph protocol

The Open Graph Protocol enables you to integrate your Web pages into the social graph. It is currently designed for Web pages representing profiles of real-world things — things like movies, sports teams, celebrities, and restaurants. Including Open Graph tags on your Web page, makes your page equivalent to a Facebook Page.

What it really means, is that Facebook features are also available outside of Facebook, one of them being better understanding of your webpage content.

Simply add 2 xml name spaces and few meta-tags

The Open Graph requires the following:

  1. Adding 2 new xmlns to the <html> tag (the first tag on the page):

    Note – even though Facebook specify the namespaces are needed, in tests I’ve made (and also reviewing implementation on YouTube), step 1 of defining the namespaces is not really required for the use case described in this post. Feel free to include or to pass on this step.
  2. Meta tags that contain information about your content and site. in the following form:
    <meta property=”og:PROPERTY” content=”VALUE”/>
    <meta property=”fb:PROPERTY” content=”VALUE”/>
    PROPERTY – the name of the property (video, description, type, etc.).
    CONTENT – the value to set for this property.

The Meta tags

Facebook provided a set of parameters you can define on your page, you can find all on the Open Graph page. For now, let’s focus on the relevant pieces for letting Facebook know this is a video page and we’d like it to show on the wall when the link is shared.

  1. og:type – set this to article
  2. og:video –  The url to the SWF file that is the video player we’ll use. in Kaltura this will be the url to the KDP.
  3. og:image – The url to the video thumbnail. If this is omitted, the wall post will not show the video inline!
  4. og:video:width – The width in pixels of the video player you’d like to show on the wall post.
  5. og:video:height- The height in pixels of the video player you’d like to show on the wall post.
  6. og:video:type – Facebook currently supports embedding SWF format only. So for now, the type value is always: application/x-shockwave-flash
  7. og:description – A one to two sentence description of your video.

And although not required, you might also want to add the following tages:

  1. og:site_name – Human readable name for your site.
  2. og:title – Title of your video (if omitted, Facebook will use the page title).
  3. og:url – Url of the page hosting the video.

Putting the code together

Now that you have understanding of why it all should work and how, this is below a live example of how the code should look like –

Try it, copy this link: and paste it on your Facebook wall! (Thanks for sharing! :) )

Few things to note

  • Facebook will cache your links! – if you try various options and you’d like to see how Facebook parse your code, you should use a different link for every new code.
  • You get the url to your Kaltura video from the embed code of your video. You find the embed code in the KMC using “Preview & Embed”, you should copy the value of the “movie” param. like here:
    <param name=”movie” value=”…” />
  • To create the url for your thumbnail, use the Kaltura Thumbnail API Guide, or you can also copy it from the embed code in the media:thumbnail metadata. like here:
    <a rel=”media:thumbnail” href=”…”></a>

Next post…

Stay tuned, next time we’ll talk about integrating the Kaltura SEO Best-Practice Video pages with Facebook features…

Let us know if you find it useful in the comments below.