Archive for ‘Industry News’

March 5th, 2014

The Kaltura European Executive Forum: The Philips Innovation Brand

by Zohar Babin

bafta-kalturaOn Feb, 12th we hosted our first European Kaltura Executive Forum at the prestigious BAFTA venue in London.  Customers, prospects and partners attended in response to the success of Connect in New York and the subsequent request for local peer to peer networking events.

As the first of many to follow in different cities and countries, the evening made the audience the core focus.  After a brief welcome and introduction by Russ Zack, VP & GM Europe and Michal Tsur, CMO, President and Co-founder, Paul Osgood from Philips took the floor.

Paul is the Internal Communications Manager for Philips headquartered in Amsterdam.  From his first word he captivated everyone with his exuberance as he took us through short films created by employees and agencies demonstrating how video has taken internal social collaboration to the next level.  Most compelling were the video stories that employees shared with fellow colleagues spread across the globe and how Philips has made a difference to their lives and those of family and friends.

Everyone in the room had myriad questions which stimulated a distinct rethink about how the first audience for any communication is the personnel.  The remit was simple apparently, based on one single question:

Tell us how Philips delivers innovation that matters to you.

Within a few short weeks people had jumped on board and were posting their short films.  No storyboards, no scripts.  Yet here we saw firsthand how passionate and creative staff were with no formal video production skills.   Interaction was encouraged and engagement measured through views, likes and comments.  By sharing their stories the company celebrated a wave of digital camaraderie never achieved through other means of communication.

The buzz continued as Philips relaunched it’s brand purely to the global employees outside of office buildings with countdowns reminiscent of any New Years Eve midnight strike.  This time they used an agency to create a brand video mixing many of the exciting videos created by their employees (watch: Philips Innovation and You Brand Video) and launching with an dazzling video presentation on the facade of their office buildings generating a new interactive viewing experience for employees out on the streets to enjoy.  The fact that passers by and the rest of the world were welcome to join in the fun without any invitation once again showed how committed Philips is to making every individual a part of the collective, removing international and physical barriers to personnel interaction and integration.  Everyone outside of the Philips collective was quite frankly secondary to this huge rebranding campaign.

They seemed to have cracked the secret code of innovative communication and engagement using video.  There was no doubt that it was working - the results spoke for themselves and continue to do so.

At this point in the evening there was a definite buzz of excitement as we all had lightbulb moments (yes I know Philips makes lightbulbs so pardon the pun).  Further, I had the feeling that everyone in the room was actually understanding what the Philips global team already understands:  how video adds value as a social business collaboration tool.

It seemed that this new compelling insight was creating a new kind of warmth and light and what does one need when inspired and the imagination is peaked?  Cocktails and canapes of course.  In the relaxed and cosy surroundings of the venue, attendees mingled with Kalturians and each other, sharing their own stories and networking.

Paul continued to be bombarded with questions on into the late hours and his enthusiasm and wonderment at how Philips now collaborates was very contagious.  From seeing the original internal communications task at hand as a major challenge he considers himself to be a complete digital convert, embracing video.  As people started to head home and said their good-byes, they left stating that they could see the true internal business need to embrace and connect within their own organisations.  Only now they left with lots of new ideas and connections to reach out to and collaborate with.

Kaltura video case study here:  http://corp.kaltura.com/content/inspiring-creativity-philips

January 17th, 2014

Wikimedia Community Debates H.264 Support On Wikipedia Sites

by Michael Dale

Wikimedia has been a long time supporter of royalty free formats, but is now considering a shift in their position. From the RfC:

To support the MP4 standard as a complement to the open formats now used on our sites, it has been proposed that videos be automatically transcoded and stored in both open and MP4 formats on our sites, as soon as they are uploaded or viewed by users. The unencumbered WebM and Ogg versions would remain our primary reference for platforms that support them. But the MP4 versions would enable many mobile and desktop users who cannot view these unencumbered video files to watch them in MP4 format.

This has stirred a heated debate within the Wikimedia community as to whether the mp4 / h.264 format should be supported. Many wikimedia regulars have weighed in, resulting in currently an even split between adding the H.264 support or not. The request for comment is open to all users of Wikimedia, including the broader community of readers.

What do you think about supporting H.264 on Wikimedia sites?

October 28th, 2013

The Beatles Recorded BBC Sessions – Listen Now With Kaltura

by Charlotte.Copeman

The Beatles

Exclusive to THEBEATLES.COM, here is the first ever stream of She Loves You from Live at the BBC Vol 2 streamed through the Kaltura player! The much coveted and previously unreleased recordings and studio chatter by the Beatles will be released on November 11th and you can get a preview and hear some of your favourite Beatles tracks through the Kaltura player on The Beatles website

This version was taped for the fifth anniversary of Saturday Club on the 7 September 1963 at the BBC Playhouse Theatre, London. The Beatles’ biggest selling single in Britain spent twelve weeks in the Top Three, including two stints at number one.

These recordings are being made public for the first time ever, and include some of the bands’ early hits plus coverage of songs recorded at the BBC in 1963 and 1964. There will be much loved favourites including ‘Lucille’ and ‘The Hippy Hippy Shake’.

In addition to the tracks, the album will have exclusive audio of the group talking to the BBC’s radio presenters.

The new album, ‘On Air – Live At The BBC Volume 2′, follows the hugely successful ‘Live at the BBC’ album issued in 1994, which sold more than five million copies around the world in six weeks.

The Beatles performed a huge catalogue of songs across 275 performances at the BBC between March 1962 and June 1965.

They appeared on 39 radio shows in 1963 and, on one single day, recorded 18 songs for three editions of their Pop Go The Beatles series in a session lasting less than seven hours.

In total they played 88 different songs, most done in one take with little time to correct mistakes!

Visit the site to hear your favourite classics now!

September 19th, 2013

M. Ping: An Expert in Enterprise Video Joins the Kaltura Family

by Laura Djian

KalturaLogoWe are excited to announce that Michael Ping has taken the role of Vice President for Enterprise Sales at Kaltura. Michael is a 27 year veteran in the industry who has participated in various roles with early stage technology companies that have garnered market definition and leadership including development, integration and video management solutions.  Most recently he spent seven years at Qumu where he was instrumental in creating their Enterprise Go to Market strategy and sales execution plan. His specialty is in understanding market trends, building field sales teams focused on customer success combined with his recent experience in the video space will continue to extend Kaltura’s leadership.

“There is little doubt Kaltura has a tremendous amount of momentum in the video management marketplace.  I am extremely honored to be part of the Kaltura team.  The vision and the efforts of the Kaltura team have provided the foundation for many marquee customers to date in embracing a ubiquitous video dial tone initiatives.  The innovative approach is unique in marketplace.  I am excited to continue extending the Kaltura successes and participate in assisting organizations in realizing the benefits associated with adopting video.”  Michael Ping, VP for Enterprise Sales.

“We are excited to have Michael Ping join our team of industry veterans. Michael brings with him years of hands-on experience from small and large companies, domain expertise in video, and a deep understanding of the enterprise sales and service cycles. Michael will help Kaltura continue the tremendous momentum it has as the industry leader for Enterprise Video” Shay David, Co-founder and CRO.

We’re excited to have such an expert in enterprise video on board, welcome to Kaltura Michael!

September 16th, 2013

Video Stream Live Events and Radio Shows with Kaltura and Orad (Demo)

by Iddo Shai

IBC 2013 logoIt’s been an exciting weekend here at IBC 2013 in Amsterdam. The Kaltura booth (Hall 3, B20) has been very busy as additional television broadcasters turn to online video technology to expand their distribution and revenue. At the same time, we are seeing strong interest from new content providers as radio stations, event producers and universities to be able to offer a great live video experience.

Kaltura and Orad are presenting at IBC 2013 an integrated offering that takes live shows created by Orad’s RadioTV and leverages Kaltura to provide a live and VOD portal, reaching viewers everywhere on any device. This solution fully automates switching between cameras during the live event. It also allows the producers to use various camera types: broadcast cameras, IP cameras and Skype feeds – all packaged with animated graphic overlays. This content is streamed via Kaltura and finally stored for VOD on the publisher’s MediaSapce.

RadioTV demo by Ehud Kulaker, Product Manager, Orad

 

Orad’s online video strategy – Itay Gissin, VP New Media, Orad

 

To learn more come see us at the Kaltura booth (H3.B20) and check out the demo at the Orad booth (H7.B27).

September 4th, 2013

Meet Kaltura at IBC Amsterdam

by Laura Djian

IBC 2013 logoSo are you all excited about next week as much as us? And no, we are not talking about the new iPhone 5S or 5C (or both) that are rumoured to be announced. We are actually more excited about all the cool announcements and demos that Kaltura has in store for IBC 2013, which will take place in Amsterdam (September 12th-17th). We will be there at Booth, Hall 3, B 20.

Like what, you ask? Well…

 

- Subscription based video portal– this week we released MediaSpace 5. The improved navigation, responsive design and the internationalised UI (Spanish, German and French) make it the perfect turn-key solution for global media companies looking to monetise their content using ads. However, we are also hard at work creating a subscription-based (SVOD) MediaSpace so customers can get access to great ad-free content by paying a monthly fee. We will share some more info on this during IBC – so make sure to stay tuned.

- The future of video streaming – come see a demo of MPEG-DASH adaptive streaming protocol, which has been developed by Google and Microsoft. We are really excited about this new streaming standard that is projected to make it so much easier to stream to Chrome and Internet Explorer browsers as well as the latest Android phones and connected TVs. MPEG-DASH also offers exciting capabilities when it comes to streaming live events. We have been experimenting with DASH and the Kaltura player, so be sure to drop by to see the two in action.

- The Kaltura player: now sexier and faster than ever – the robust Kaltura player is the crown jewel of our platform. It’s been the fastest and most feature rich HTML5 player for a long time. IBC feels like the perfect time to give it some nice upgrades with new skins, better mobile support, additional sharing capabilities and the best 508 compliant player in the market.

Capture d’écran 2013-09-04 à 17.42.11

- What else? – we have had great talks with some of the most innovative players in the live events broadcasting space. We will announce those partnerships during IBC. Keep following us here, on Facebook and LinkedIn.

Schedule a meeting – some of our top product and sales Kalturians will attend IBC and we want to meet you. If you would like to schedule a meeting, drop us a line here (info@kaltura.com)

Come to our booth – Kaltura will be exhibiting in the Israeli pavilion, so please make sure to come say hello – Booth, Hall 3, B 20.

See you next week!

September 2nd, 2013

Floss Weekly Episode 261: Kaltura Open Source Video Platform with Randal Schwartz and Dan Lynch

by Zohar Babin

randal-l-schwartz-floss-weeklyOn August 14th, we were  invited to share Kaltura on episode 261 of the FLOSS Weekly Show hosted by Randal Schwartz and Dan Lynch.

You can watch the full episode on this post below, or at the official show episode page, where you can also subscribe to future shows and watch some of the awesome previously recorded shows. You can also review the episode notes on FLOSS Weekly Wiki – Episode 261.

 

If you don’t know FLOSS Weekly already, Randal’s lightning intro below explains it best. Randal does a fantastic job at bringing exciting and interesting Open Source projects to the online [Video] Radio show.

 

Short summary of what we chatted about (and you can read more at FLOSS Weekly Wiki – Episode 261) -

  • What Kaltura is and why you should care.
  • Cover history and future of the Kaltura project, from making video a first class citizen of the web to world domination!
  • The recent move of the Kaltura Server repository from closed SVN to a fully open repository on GitHub.com/kaltura/server .
  • Wikipedia + Kaltura and bringing video step closer to becoming as easy as text.
  • How to get involved with the Kaltura project, fork and contribute.
  • The upcoming Kaltura Connect 2013 conference that will take place on September 30 – October 1st in NYC.

 

To watch the full episode of FLOSS Weekly 261 – Kaltura, press play below, or visit the FLOSS Weekly episode page.

August 12th, 2013

Vine Goes Mainstream: the Evolution of the 6 Second Revolution (Video)

by Asef.Ahmed

vine-twitterIn 2011, the social medium of images was the new hot thing with Instagram established and Snapchat in its infant stages. Despite the popularity of these apps, many people were still wondering: what’s next?

Fast forward two years, with the world experiencing Vine-fever and the recent launch of Instagram Video, video, now more than ever, is king. But what is it that makes apps like Vine so popular? Can a six second video truly be a work of art or is it just a reflection of our generation’s shortened attention spans? Perhaps, just like mainstream media, it is a bit of both. As Vine becomes decreasingly recognized as just another internet gimmick, it evolves into a form of expression that greatly mimics traditional media (or, perhaps, it is also the other way around). Consequently, Vine, like digital media in general, has started occupying six different realms of mainstream media.

 

1. Vine Awards at Film Festivals

Yes, Vines are being awarded at film festivals. The Tribeca Film Festival, cofounded by Robert Deniro, created #6SecondFilms to honor Vines. Seriously, what more artistic validation could Vines need than that from the Godfather himself. The Vines were separated into four categories: genre, series, animate, and auteur (Described as “[Vines that]told a story or script that was truly unique. A tiny, concentrated expression of the filmaker’s vision”) and were judged by an esteemed panel that included the King himself, Goldberg.

Here is this year’s winner in the “auteur” category titled “There is No Sunny Side to this Story”:

 

2. Celebrity Stars

Just like Twitter and Facebook, celebrities from Tyra Banks to Terminator have adopted Vine. However, what differentiates Vine from the other social media platforms is that celebrities have adopted it as a way to express art. Sure, there are some stars that prefer to just shoot a six second clip of whatever they are currently doing or an inane video that has little substance,  but there is a large number of them, like Goldberg, that actually use Vine to tell stories. These artists see Vine as a challenge. They recognize what Vine truly is (or can really be): the haiku of digital media. Like a haiku, a Vine is simple, short and restricted, yet, paradoxically  complicated, beautiful, and free for those same reasons. Take a look at one of Goldberg’s Vines, “Latency.”

 

3. Instructional Promotions

We’ve recently covered the use cases instructional videos and Vine provides another unique method. Companies are using Vine to promote their products while giving nifty tips. Lowe’s has launched their “#lowesfixinsix” campaign that illustrates simple life hacks. Lowe’s has achieved a marketer’s dream by compressing incredibly useful information into one absurdly brief, yet engaging clip. For example, you can learn how to prep your grill for the summer in six quick seconds.

 

4. Advertisements

The vast majority of companies that use social media do it for promotional purposes. However, one of the main concerns with publishing video is making sure that your content is engaging. Companies do not want to invest a substantial amount of money into an advertisement and see that viewers are tuning out. Vine, similarly to twitter,  solves this problem by accepting our attention spans for what they are: weak. Many companies, like Microsoft, have gotten creative and found ways to use Vine to create short yet informative content. Take a look at this episode from Microsoft’s Internet Explorer advertisement campaign “Not Your Father’s Browser” for IE 10. 

 

5. Journalism

Now, much more than ever, we are linked to the news in an almost inescapable fashion. Twitter has helped revolutionize modern journalism by providing instantaneous coverage of events around the world. Any action, catastrophe, election result is immediately uploaded to our feeds. Vine, similarly, provides the swift impact of twitter but also allows the viewer to survey what’s happening. The most famous example of Vine broadcast journalism was done by the Turkish Pulse, who captured the immediate aftermath of the tragic bombing of the U.S. embassy in Turkey. The Vine not only provides the viewer with the information of what happened (that there was a bombing at the U.S. Embassy in Turkey) but also gives the user a sense of the moment, similarly to traditional news coverage.

 

6. Sports

Vine is still in its early stages with broadcasting sports entertainment. Due to the legal ramifications of distributing content that is protected and owned by various leagues, there are not any Vines of actual games or matches. This is extremely unfortunate because Vine would be the perfect medium to relay a thunderous dunk, game winning goal, last-second touchdown, or any important athletic play. However, there have been some breeches into the sports industry with Vines capturing pre-game warm-ups. Look at this one from the Brooklyn Nets.

 

Vine is often dubbed as the “Twitter of video”, which is not far from the truth (Vine is even owned by Twitter). However, the impact of Vine can be so much more. With a 140 character limit, Twitter, like Vine, limits its users. But if a picture is truly worth a thousand words, then at 30 frames per second, Vine is worth at least 180,000 of them.

July 30th, 2013

Video Recommendations Do’s and Dont’s – Taboola Webinar (Video)

by Asef.Ahmed

Screen shot 2013-07-29 at 3.23.26 PM“People used to say content is king and that the main focus should be on creating the best content and if you do that everything is going to fall into place. We think thats actually a mistake….Does it even matter if you don’t have an audience? Does it even matter if you have the best subtitles, the best SEO efforts, the best Facebook page if no one is watching your videos?” In case you missed it, this is a quote from Taboola founder and CEO, Adam Singold, from our collaborative webinar from a couple weeks ago titled: “The Content Recommendation Revolution-Getting More from Video.” Adam’s point is that content is king but only if you have a kingdom (i.e. audience).

But how do you build that kingdom? The answer currently lies in content recommendations. Content recommendation distributors such as Taboola  help build your audience and monetize your content by having your content matched to the right viewers on top sites such as BBC, TMZ, and ESPN. This webinar breaks down the evolution of content discovery and promoted content, the best ways to build your audience, and the best practices for content discovery and monetization.

You can check out the full webinar for free on our website. In the meantime, enjoy this clip that demonstrates the do’s and dont’s of video recommendations.

July 2nd, 2013

Will HTML5 Force Apple’s Hand Over Online Video Standards?

by Asef.Ahmed

Kaltura-Video-Platform-Device-Detection-and-SupportOur very own Michael Dale was featured in a Broadcast Engineering article about how HTML5 may end Apple’s hegemonic authority and force the company to adopt the same standards as everybody else.  The new standards that HTML5 is setting such as: adaptive streaming with MPEG-Dash and Media Stream API, content protection via Encrypted Media Extensions (EME), and the lack of a need for plugins, combined with the inevitable large rise in the number of HTML5 developers over the number of iOS developers, could significantly reduce Apple’s market power. As Dale puts it, ” Apple will continue to be one of the major targets for app and service development but it will no longer be setting the pace.”

Read the full article here:http://broadcastengineering.com/blog/html5-could-last-force-apple-fall-line-over-online-video-standards